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The Design Journey

      Brand Evolution One of the great things about being a designer is working with a new Client from the start of their new business, creating a unique branding identity and then watching the brand grow and evolve. Last year I was privileged to take on a new Client who was interested in opening up a series of frozen yogurt stores. Each new project has its own challenges and the design often evolves based on site specific characteristics. The first of the Fusion Frozen Yogurt stores was an inline... Read The Rest →

Wax On Wax Off

Wax Pot + Tanning Studio is all about lifestyle. Situated in the sunny Queensland town of Mackay, this design speaks of enjoying the outdoors and looking your best. The bright tropical graphics combined with the palette of natural finishes and neutral colours creates a fun, playful yet sophisticated design. The simple lines throughout the design speak of convenience and speed so you can get your legs waxed and have your spray tanned applied in no time so that you can go spend more time enjoying the lifestyle that Queenslanders are... Read The Rest →